Hi, I'm James Pitt

Originally from England, now living in Brisbane, Australia, I'm a family man and founder of Simple Online Clients (SOC), the program helping Fitness Coaches get more online clients, the Simple Way.

As a former Fitness Coach of 6 years, I understand the unique hurdles you'll face while building your online business.


I've now been fortunate to help 100+ Fitness Professionals navigate these hurdles to build lives with more income, impact, and freedom.


But I wasn't always successful, in my early 20s, I was basically a real-life emoji combo of anxiety, agoraphobia, and alcohol abuse


One fateful night, I locked eyes with my zombie-like reflection in the bathroom mirror, a mere 58kg ghost of a human ...right then and there, I decided I was capable of far more.

Thus began an epic four-year rocky montage of sweat, iron-pumping passion, and enough protein shakes to make my blender consider a career change. Slowly creeping from 58kg to 78kg

It's fair to say that strength training saved me, physically and mentally - it continues to do so.

Fast forward to 2014 and turning 30 when, in a sudden fit of “I need a change,” I quit my 9-5 architecture gig, sold my apartment, and hopped on a plane to Australia.

I had zero clue what I was doing, but was 100% certain I needed to do it.

As I was in the gym one evening curling in the squat rack (kidding - calm down!), the gym manager commented – “You should become a PT!”

With my last $3000, I decided why not, and miraculously got certified in under 6 weeks.

While all this was going on, I managed to convince a beautiful Colombian lady to be my life partner.

In 2018 when our pregnancy test turned positive, I didn’t just get excited about baby giggles; I launched my online fitness coaching business!

At that point, after 3 years of face-to-face PT I knew I would want more freedom when our son arrived (and let’s be real, nappies aren’t cheap)

From 2018-2021, I built that online business into $30k+ months, transforming over 300+ online clients along the way

Since 2021 I’ve been paying it forward, helping other fitness professionals get more online clients - the SIMPLE way.

Inside this FREE 42-page guide you’ll find a step-by-step breakdown of how to Get, Coach, and Keep more high-ticket online clients.


With a tiny following, no sales calls, zero cold DMs & just 3 Pieces of content per week!

ROCKSTAR CLIENTS WE'VE HELPED REACH 10-30K PER MONTH ONLINE...

READY TO LEARN HOW TO BUILD A BUSINESS THAT GIVES YOU FLEXIBILITY & FREEDOM?